Netflix plunked down a record-breaking $10 million for ‘Knock Down the House’, Alexandria Ocasio-Cortez’s documentary that premiered at the Sundance Film Festival last week. The documentary received the festival’s Festival Favourite Award. Netflix originally bid $6 million for the film but upped their offer to ensure they snared it.
This sale is the most amount of money ever spent on a documentary at a film festival. Someone at Netflix must think that Ocasio-Cortez is going places. It was directed by Rachel Lears and follows Democratic candidate Ocasio-Cortez, along with three other female Democratic candidates, who were running against incumbents last year. Ocasio-Cortez was the only one to win her race.
Besides Ocasio-Cortez, the film documents the grassroots political campaigns of Paula Jean Swearengin, Cori Bush, and Amy Vilela, three other female Democrats with progressive agendas on issues like climate change, healthcare, and income inequality. All socialist/communist in nature.
“At a moment of historic volatility in American politics, ‘Knock Down the House’ follows these four women as they decide to fight back despite having no political experience, setting themselves on a grassroots journey that will change their lives and their country forever,” a statement from Netflix read.
‘Knock Down the House’ was one of a number of documentaries that sold for millions at Sundance. Hulu bought ‘The Untitled Amazing Johnathan Documentary’, about the final tour of a dying musician for $2 million, while Netflix spent $3 million on ‘American Factory’, about a Chinese billionaire who revamps a General Motors plant into a new factory.
Also sold was the Leonardo DiCaprio-produced ‘Sea of Shadows’ to NatGeo, Sony Pictures Classics snagged the David Crosby documentary ‘Remember My Name’, and Showtime bought the Wu-Tang Clan’s ‘Of Mics And Men’.
Netflix has acquired worldwide rights to “Knock Down the House,” an award-winning documentary that chronicles the campaigns of four progressive candidates — @AOC @CoriBush @amy4thepeople and @paulajean2020 — in the 2018 midterm election. pic.twitter.com/s8YGoDKHsf
— See What's Next (@seewhatsnext) February 7, 2019
Democratic Socialist Alexandria Ocasio-Cortez represents New York’s 14th congressional district and is the youngest woman to ever be elected to Congress. She worked as a bartender before defeating Democrat Joe Crowley, a 10-term representative and then-fourth-ranking Democrat in the House. It was a shock defeat that sent the Democrats radically to the left embracing socialism fully.
The self-avowed socialist had also previously worked as a waitress, children’s book publisher, community activist, a member of the Democratic Socialists of America and volunteered for Bernie Sanders during his 2016 presidential campaign. The film was a hot ticket for the festival and featured a Skyped address to the crowd made by Alexandria Ocasio-Cortez herself at the film’s conclusion.
Ocasio-Cortez was headed to the premiere, but pulled out a day before her planned appearance, citing “complications from the government shutdown.” The shutdown had ended the day before.
“The film follows the 2018 primary challenges mounted by Amy Vilela (NV), Cori Bush (MO), and Paula Jean Swearengin (WV), as well as Ocasio-Cortez. The New Yorker was the only one of the four candidates that went on to win the primary and, hence, a seat in Congress.
“Netflix was bound and determined to win the bid for the film, but the competition was hot, Deadline reported. Aside from Netflix, NEON, Focus, Hulu, and Amazon were all in the hunt for the rights to the film.”
“This platform will allow us to reach huge audiences worldwide, including viewers who may not usually watch independent documentaries,” Lears said. “We’re also very excited to be working with Netflix on a campaign to spark wider cultural conversations about our democracy and how it can continue to evolve.”
It looks like Netflix will be pushing the socialist agenda for 2020 and beyond.
This clip was made at the very beginning of our journey – before anyone knew what was happening. It’s wild to see now.
— Alexandria Ocasio-Cortez (@AOC) January 26, 2019